Case study / Website, branding, content
The Marketing Stream
A new WordPress site, logo and content plan for a marketing publication.
The brief
The old site had a weak user experience, no reusable page templates and poor SEO, and its content lacked a clear marketing focus. We built a new custom WordPress site with responsive design, consistent page templates and an SEO package covering on-page and off-page work. We also created a content plan, social and search ad campaigns, and a new logo and brand.
Results
- Users spent more time on the site after the redesign
- Rankings improved for relevant keywords, increasing organic traffic
- Content gained more readership, engagement and shares
- Social and search campaigns raised brand awareness and acquired users
Your project
